STEP Program
STRATEGIC TREND EVALUATION PROCESS (STEP)
* STEP is WEB’s core multi-client retainer program, which has proven to be successful for over 3 decades.
WHAT IS STEP?
STEP is an ongoing client-focused, participatory program that provides you with:
- A continuous look at emerging global trends.
- In-depth analysis of social, economic, political and technological climates.
- Monthly article abstracts.
- Trends-based Working Papers (6 per quarter/24 per year).
- A quarterly forum in New York City.
- Tailored consulting hours.
WHO IS STEP MEANT FOR?
STEP addresses strategic information needs for decision makers in:
- Innovation
- Strategy & Planning
- Product Development
- Design
- Finance/Investments
- Marketing, Branding, Advertising & Communications
- Human Resources & Executive Training
- Conferences & Events
HOW WILL STEP HELP YOUR BUSINESS?
STEP will help you:
- Stay on the cutting-edge.
- Identify critical trends for your business.
- Think in completely new ways.
- See your business more objectively.
- Profit from change.
INTERESTED IN LEARNING MORE?
Download our STEP packet for more detailed information on this program.